Not an expert? Don’t know how to edit videos, have a video studio, or have a bona fide video specialist to shoot and cut your features? That’s alright! The goal of today’s blog is to show you that with the right video editing software, you too can churn out sleek, professional video content-regardless of experience-and keep your content strategy ahead of the curve. In fact, according to invideo, online videos make up more than 82% of all consumer internet traffic and 79% of people say they’ve been convinced to buy or download a piece of software by watching a video. Web content is taking a turn toward video whether SEOs and content marketers like it or not.
If video isn’t already an important part of your content marketing strategy, odds are it’s about to be.